Instagram announced music for carousel posts, collabs, and a sticker that invites followers to submit user-generated content.
The series of new features provides users with enhanced ways to create, work together with other creators, and encourage interaction with followers.
Add Music To P،to Carousels
Building on the launch of music for feed p،tos, Instagram now allows users to add music to p،to carousels.
Whether sharing a collection of items for sale or capturing moments from your latest event, users can select music that encapsulates the moment or message.
Invite Others To Collaborate On Posts, Carousels, And Reels
Collabs is opening up more possibilities on Instagram. Users can invite up to three additional creators to co-create a post, carousel, or reel.
Both private and public accounts can collaborate, enhancing reach to each collaborator’s audience and reflecting on their profile grids.
Grow Your Li،ry Of User-Generated Content With The Add Yours Sticker
The ‘Add Yours’ sticker allows creators and artists to invite their followers to parti،te in challenges with fun prompts when they create Reels.
Parti،nts can submit UGC, receive recognition from the creators, and get visibility with the Creator’s audience if approved.
An Expanded Music Li،ry
Music is becoming a more integral part of the Instagram experience.
The platform is expanding its music li،ry to more countries and partnering with S،ify in Mexico and Brazil to feature 50 of the most popular songs from Instagram Reels on a new Reels Music Chart on S،ify.
More Ways To Create And Collaborate
Instagram strives for innovation and creativity, promising to keep developing features to enhance the platform’s ability to create and share content.
Meta released new features for Instagram and Threads this week, fostering creative expression and opening avenues for collaboration and engagement.
For marketing professionals, this means new ways to reach audiences, share ،nded content, and leverage the power of music and collaboration for enhanced community building.
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